Developing your web design ideas:

It's true that many people decide they want a web site, but fail to sit down and consider 'why'. Whether you are a new concern or established brand, you still need to apply the same business logic to your future web design as you have to your business. Kyng Designs will help you to identify and implement your primary business goals seamlessly into your web design. Typical reasons why a business chooses to develop a web site include:

• direct online sales, or referral to sales
• improving customer satisfaction an absorption into the product ID
• cost saving ratios of having a 24/7 online presence
• developing upon existing brand awareness

We endeavour to show you that, upon occasion, your goals may not entirely be congruent with the needs of your clients. This then becomes a balancing act to achieve the most suitable solution to your web design and the final web site.

Content and audience:

We recommend our clients to take a look at how companies in a similar trading position choose to promote their online business. This will give you a feel for how your initial thoughts might pan out on your web design. Defining your clientele is important, especially if your products aim at a very precise area of the market i.e. children's wear, popular music, games etc.. Understanding this will enable us to direct traffic accordingly and create a web site that is attractive to the target market.

For some sectors the use of such things as streaming video and motion graphics may be acceptable, and visually appealing. In other areas they will not work, despite your liking for them. Remembering that your site is for the client is of utmost importance.

From 1 January 2007 all companies in the UK must clearly state the company registration number, place of registration, registered office address and VAT number on all of their web sites. We put this information in your "About us" page of your site.

Web design:

We understand that time is important, and to that end we initially produce a Photoshop story board of what your web site will look like. This gives you the opportunity to change any of the web design prior to us coding the new site.

We set our sites to work across all the main browsers for maximum accessibility. These include Internet Explorer, Opera and Firefox. Our web designs are set to run at either 800x600 or 1074x768, or within those ranges.

Images used on your site will be adjusted for maximum download speeds wherever possible. In accordance with the Disability Discrimination Act we provide text captions on images as standard practice.

The web sites designed by Kyng Designs are all bespoke, as we do not use templates. Whilst some may claim that templates can reduce cost, we believe it also removes choice. You can find a breakdown of our standard packages in the pricing section, however, you may also be interested in -

• transferring your web hosting to another company.
• redesigning an already existing web site.
• expanding an existing web site design.
• looking for search engine optimisation for your exiting site.
• perhaps a new logo design.
• including forms into your web site.
• or just want a totally bespoke quotation based on your web design format.

Whatever your needs, give us a call to discuss whether we can be of any help in increasing your business potential. We are never too busy to talk about new ideas!